To discuss the benefits of internationalization for small businesses, the ICC-ESCWA Centre of Entrepreneurship organized a webinar on 9 May titled “Internationalization Strategy for Small Businesses”, the sixth in a series of webinars targeting small and medium enterprises (SMEs) in the Arab region.
Participants discussed the importance of internationalization for small companies which struggle to access international markets and benefit from new opportunities, and learned how to integrate this concept into competitive strategies to improve SMEs.
The webinar hosted representatives of major technology companies and digital marketing agencies, as well as experts in the field.
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11 May 2023
Internationalization strategy for small businesses